Currently supporting only Universal Analytics and not Google Analytics 4 (GA4).
Workable has a Google Analytics integration available as part of the careers page site builder. Activity throughout your careers page will be tracked in Google Analytics. You'll be able to see information on the number of visitors, time spent, their source and more.
Adding your GA tracking ID
Add your Google Analytics tracking ID (UA-###) under the Careers Page settings in Workable.
To find your tracking ID in Google Analytics:
- Sign in to Google Analytics and click Admin
- Select an account and a property in the relevant columns
- Under Property, click Tracking Info, then Tracking Code and the tracking ID will be displayed at the top
Tracking application submissions
To measure successful applications, set up a goal in GA with a destination URL that matches the following regular expression:
\/j\/\w*\/apply/\?success=$
Note that this will only track submissions via Workable application pages, and not applications that arrive via tools like "EasyApply" on LinkedIn. However, Workable's reports will track the number of applicants and their source automatically. View these details in the Candidate Sources report.
