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Job board posting guidelines

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While creating the perfect job description, and in order to get the best results, it is important to keep in mind that your posting should also comply with the job boards guidelines if you are planning to rely on candidates coming from this channel.

Workable helps you with this, as we have a dedicated team of specialists reviewing the job ads that are advertised on job boards via our platform.

If something doesn't meet their syndication standards, we will notify you so that you can fix the issue.

Company requirements

  • Your Account Name should be your complete company name as it will be advertised on job boards. Avoid abbreviations, d/b/a, or “Inc.” unless it’s how you typically refer to the company.
  • You must have a working and established company website which matches the company name on your account and lists the physical address of your organization.
  • Your email address should match the company website domain (e.g. your email is john@company.com and the website is www.company.com). If you used another address (such as Gmail) it must be listed on the contact page of your website.
  • You should be an identifiable employer with public contact details or other verifiable information. Website account name, email address and company website details can all be updated from your Company profile settings.
  • You can only hold one account per company in Workable.

Job quality

Title

  • Use common job titles. You’ll get the best results by using standard (and descriptive) job titles like “Customer Support Representative” instead of “Support Ninja”. Realistic, descriptive job titles are more effective, as they’re easily searchable by candidates. You’ll note that when you create a job in Workable, the most popular job titles are auto-suggested as you type.
  • Keep things neat by avoiding extremely long titles (no longer than 80 characters), ALL CAPITAL LETTERS, extra punctuation! and other *characters*
  • Don’t include extra information like the job location, salary, or other recruiting language (e.g. “hiring now!”, “high commission”) in the title as this can be considered “spammy”
  • The title should only be for a single position. Each separate position should be its own job in Workable. If you’re hiring for multiple openings, you still should write the title as if it was a single position (e.g. “Nurses” or “Salespeople” should be “Nurse” and “Salesperson”)

Location

  • Include a complete City, State, Country as the location of the job to be included on all free job boards. You’ll spot that locations are auto-suggested as you type.
  • Don’t publish the same job in multiple locations, unless there are separate openings in different offices. Each job opening should only be published once or it may be flagged as a problem by job boards.

Description

  • Include enough detail so that candidates understand the duties and requirements of the position at your company. Consider including information about your benefits or company details to make the position more appealing. You should have at least 700 characters overall. If you need help creating the job description, at the bottom of the tips on the right of the page, you’ll find a link to a library of editable templates. Search over 400 job description templates and import the sections you need. Moreover, a great collection of additional templates can be found on Workable's Resources site. Alternatively, import benefits from your previous jobs, or from the most common benefits in your location.
  • Make your description easy to read by using formatting options like headings, bold text, and bulleted lists for requirements. Limit the use of links and images since they aren’t supported by most job boards.
  • Don’t provide other ways for the candidate to apply, like an email address, phone number or website link. Workable will always include an Apply button automatically.
  • Avoid language that could be viewed as discriminatory. This includes any age limits or similar language like “college students welcome”, specific pronouns (e.g. avoid using “he” or “she”), and nationality (when referring to language abilities use “native-level” instead of “native.”)
  • The description should be for a single job opening. Each separate position should be its own job in Workable. If you’re hiring for multiple openings, you still should write as if it was a single position (e.g. “Nurses” or “Salespeople” should be “Nurse” and “Salesperson”)
  • Format your text inside of Workable, as opposed to writing a formatted description in a text editor and pasting it in. Pasting formatted text may lead to formatting issues on certain job boards.

Other requirements

  • Jobs may not be accepted by all job boards if you’re already posting there directly or from another source. In this case, contact us to provide written confirmation for Workable to be your primary posting source and we’ll handle the rest.
  • Staffing companies in the US and Canada are limited to “Sponsored” postings only on Indeed.
  • Some jobs may not be available for free boards and can be published with sponsored visibility only. Jobs advertised nationwide or in a different market rather than the physical location of the office, self employment, commission based positions, relocation offers, unpaid internships or volunteer work are only eligible for paid postings on our partnered job boards.
  • If the job post is for remote work, include the head office as the job’s location. If you tick the ‘remote work’ box, the posting will be advertised nationwide, hence can only be posted via a sponsored ad.
  • Some jobs are not eligible for job board syndication at all. The majority of job boards do not accept posts that advertise short-term (by the hour) work, multi-level-marketing programs, solicitation by middlemen or solicitations for purposes other than direct job-specific employment (such as career fairs.) Such adverts, whether they represent a legitimate career opportunity or not (Workable does not guess or judge that) are simply out of scope for job search sites.
  • Jobs may not be accepted by all job boards if they are reposted/refreshed frequently. For long-running or evergreen positions, we recommend utilizing paid job board options for the best visibility.